Über uns
1985–2003
Childhood in Nature
Letty Xiao was born in Southwest China, surrounded by rolling mountains and endless greenery. Her childhood was spent following cattle into the bamboo forests. Her mother taught her to make traditional bamboo crafts. She loved using them to decorate her home. These early experiences planted the seeds of sensitivity and wonder that would later inspire SEROVA.
2003–2023
Life in the City
Nearly 20 years living in urban life. Caught in schedules, performance, and responsibilities, efficiency replaced awareness. Colors faded, sounds vanished, and the innate ability to sense beauty was almost lost. Yet dreams of childhood forests and fields became increasingly vivid—a silent call to return to nature.
2023- Today
Age 38: Brand Founded
At 38, the realization came: what was lost wasn’t nostalgia, but the innate ability to experience beauty. Decided to return to nature and create SEROVA.
2023–Present
Return to Nature & Creation
Letty Xiao Manages a forest now.And the changing seasons. In a woodland studio, transforming natural materials—wood, bamboo—into DIY kits. The true healing comes from creating, not just admiring.
We provide the materials and guidance—you are the creator. Each kit is a miniature piece of nature, helping you find focus, peace, and the vibrant colors of life, even in the busiest days.